Tend: Gentle Routines

Most habit apps were built to nag you. Tend wasn't.

Tend is a routine tracker made for adults with ADHD. Calm, grown-up, and forgiving by
design. There are no streaks to shatter, no red marks, no points or pets. Missing a day
just… isn't a big deal. You pick back up, and Tend shows you how you're really doing over
time.

**Built around how ADHD actually works:**
• One-tap check-in. The home screen *is* the check-in. No menus, no friction.
• Visual day timeline. See today laid out by time with a "now" line, so the day stops
feeling shapeless. A calm answer to time-blindness. Tap once to switch from the list.
• Streak-free progress. A gentle 30-day consistency view, never a broken streak.
• Compassionate skip. Some days are hard. Skip without penalty, with a kind word.
• Mood check-in. After you check in, optionally tap how it felt. Never required. It's
about how you're doing, not what you produced.
• Flexible reminders. Multiple times per routine, on the days you choose, that shift
slightly and reword themselves so your brain doesn't tune them out.
• Focus sessions. A calm countdown to work alongside, with a live countdown on your Lock
Screen and Dynamic Island. Tend's own reminders pause while you're in the zone, with a
gentle heads-up when the time is up.
• Breathe. A one-minute guided reset with calming rainfall, for the moments things feel
like too much.
• Nudge. Stuck or overwhelmed? Ask Nudge in plain words and it helps you take one small
step, running privately on your iPhone.
• Just for today. Drop in a one-off task for today without building a whole routine. It
clears itself tonight, so nothing carries over.
• Time-of-day sections. Morning, Afternoon, Evening, so the day feels less like a wall
of tasks.
• Home Screen & Lock Screen widgets. Glance at today, or check in without opening the app.
• Home Screen shortcuts. Press and hold the Tend icon to start a timer, take a breath, add
a task, or check in.
• Zero setup. Three routines are ready the moment you open it.

No account, no tracking, no data collection. Your routines live on your device, and with
Tend Plus they sync privately through your own iCloud across all your devices.

**Pay once, no subscription.** Tend is free to use, with a one-time Tend Plus unlock for
unlimited routines, focus sessions, the Breathe reset, the private Nudge assistant, flexible
reminders, private iCloud sync, and optional calendar sync. Never a monthly fee.

Tend treats you like an adult who needs a hand, not a child who needs a gold star.