Calorie Tracker & Macros - Bo

The honest AI calorie counter. Snap a meal, answer one quick question, get a number you can trust.

Bo doesn't just count what's in your photo. It asks the missing piece — ranch or vinaigrette? side of rice? — so the salad you logged isn't off by 400 calories. That's the difference between a guess and an honest number.

WHY BO

• AI vision that asks ONE follow-up — six seconds end-to-end
• Voice logging — "I had Sweetgreen, harvest bowl"
• Barcode scanning for packaged food
• Manual entry with macro auto-fill (4-4-9 rule)
• Apple Health two-way sync — workouts in, meals out
• Home screen widget + lock screen calorie ring

THE COMPANION FEATURES

• Bo, the bowl mascot, reacts to your day — never shames, never red-flag warns
• Restaurant memory — "had Sweetgreen" once, Bo remembers next time
• Pacing forecast — "On pace for 70 kg by Jul 12"
• Streak shields — skip a day, keep your streak. One free shield per week.
• Insights week / month / year — see your real pattern across any window
• Macro coach — "you're 30% under protein, try X"
• Daily goal target via Mifflin-St Jeor TDEE (basal + active burn included)
• Apple Sign In — never see your password
• Family-friendly: zero guilt-trip notifications, zero "streak at risk" red banners

PRIVACY THAT MEANS SOMETHING

• HealthKit data stays on device — we never see raw readings
• AI vision via Google Gemini API per-request, never used to train models
• Plain-English privacy policy — read it in two minutes
• Delete your account from inside the app, one tap
• No third-party trackers, no advertising IDs

PREMIUM (7-DAY FREE TRIAL)

• Unlimited Smart Scans + voice + barcode
• Apple Health two-way sync
• Restaurant memory + pacing forecast
• Home-screen + lock-screen widgets
• Two streak shields per week
• Priority Bo updates + early features

$59 / yr or $9 / mo. Cancel anytime from iPhone Settings — no support email needed.

WHAT BO IS NOT

• Not a medical device. We don't moralize about food.
• No BMI labels. No "obese" or "overweight" framing. Ever.
• No "you've broken your streak!" red anxiety banners.
• No glassmorphism, no neon green, no Apple-style 3D flame.

Built quietly in the background of your day. By a small team in Bali → SF → Southeast Asia.

QUESTIONS, FEEDBACK, OR REFUNDS
hello@bo.app — a real person reads every message.
Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/